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What's Trending in Mid-Michigan

America Has Spoken: Give Us the Beer With the Least Beer

 

 

 

 

For the past 20 years, America went through a beer identity crisis.

We started with light lagers. Then came the craft beer revolution.

Suddenly, regular beer wasn't enough. We needed IPAs, Belgian ales, porters, stouts and beers with descriptions longer than the ingredient list on a frozen pizza.

You couldn't just order a beer anymore.

You had to say something like:

“I'll have the barrel-aged, bourbon-infused, triple-hopped, hazy, imperial stout with notes of dark chocolate, grapefruit and existential regret.”

But apparently, America is tired.

According to a new report, the most popular beer in America is Michelob Ultra.

Yes. Michelob Ultra.

The beer famous for being light, refreshing and apparently committed to making sure you don't accidentally taste too much beer.

Behind it are Bud Light, Stella Artois, Budweiser, Guinness, Coors Light, Busch Light, Miller Lite, Blue Moon and Corona.

Notice something?

There's a lot of “Light” happening here.

Meanwhile, the least popular beer is Milwaukee's Best Ice.

Which raises an important question:

If America doesn't want Milwaukee's Best Ice, what exactly does America want?

Apparently, anything except the beer that tastes like it was brewed during a lunch break.

Harp came in second on the least-popular list, followed by Sierra Nevada, Samuel Adams, Keystone, Molson, Labatt Blue, Carlsberg, Hamm's and Keystone Light.

And before the craft beer crowd starts throwing hops at the survey, yes, Sierra Nevada and Samuel Adams are part of the craft beer world, even though they're now major nationwide brands.

Who Loves Beer the Most?

The report also ranked the states most interested in beer.

And honestly, the list makes sense.

The top 10 are:

Wisconsin, Wyoming, Kansas, Nebraska, Iowa, New Hampshire, Pennsylvania, North Dakota, South Dakota and Missouri.

Wisconsin at number one feels less like a statistic and more like someone simply remembered to count.

At the other end of the list are the states least interested in beer:

Alaska, Utah, Georgia, Washington, Mississippi, California, Virginia, Maryland, Oregon and Hawaii.

Although if you're sitting on a beach in Hawaii looking at the Pacific Ocean, maybe you don't need a complicated craft beer.

You already have the ocean.

So what do you think?

Has America moved on from craft beer and gone back to the classics?

Or are we just tired of paying $9 for a beer that comes with a 14-word description?

Because sometimes you don't want hints of citrus, oak, chocolate, vanilla and “forest floor.”

Sometimes you just want a cold beer.

Preferably one you can pronounce.